Delhi HC Restrains Unauthorised Use of Ramdev's Name, Image, Voice

• Delhi High Court has issued an interim order restraining the unauthorised use of Yoga guru Ramdev’s name, image, voice, and other personality attributes.
• The restraint covers all formats and mediums, including AI-generated content and deepfake videos.
• Justice Jyoti Singh stated that deepfake videos depicting Ramdev endorsing products or cures prima facie exploit his goodwill and could tarnish his credibility.
• The court directed the removal of specific offending content from platforms within 72 hours.
• Ramdev's lawsuit highlighted an "unprecedented and alarming onslaught" of AI-generated deepfakes, manipulated photos, and fabricated endorsements across various platforms.