India Boosts Global Tourism Presence at ITB Berlin, Eyes 365-Day Destination Status

• India's participation in ITB Berlin 2026 aimed to strengthen partnerships and position the country as a premier 365-day global travel destination.
• Union Tourism Minister Gajendra Singh Shekhawat led the delegation, holding bilateral meetings with tourism ministers from Indonesia and Germany, and UNWTO Secretary General.
• Germany is India's 8th largest tourist source market, with 260,000 Foreign Tourist Arrivals (FTAs) in 2025.
• The India Pavilion showcased rich cultural diversity, niche tourism experiences, and traditional activities like mehendi and block printing.
• The ministry launched two short films curated by Netflix, part of a partnership to promote Indian destinations globally through 10 promotional videos.