India-UK Creative Collaboration Takes Center Stage at British Council Event

• British High Commissioner Lindy Cameron advocated for deeper India-UK collaboration in the creative economy at the 'Creative Convergence: Growth Reimagined' event.
• Cameron highlighted India's scale, diversity, and creative energy complementing the UK's strengths in policy, innovation, and research.
• The creative economy is recognized as a powerful driver of inclusive and sustainable growth for both nations, playing a vital role in their relationship.
• Key developments like the trade agreement and the Programme of Cultural Cooperation (2025-2030) underscore a new era of UK-India partnership.
• The event, held at the British Council building in Delhi, brought together policymakers, researchers, and creative leaders to explore future creative sectors.

Why It Matters: India and the UK are strengthening creative economy ties for inclusive growth and global influence.