Pepsi Ropes In Saiyaara Stars Ahaan Panday, Aneet Padda To Boost Gen Z Appeal

• Beverages major PepsiCo India has signed Saiyaara stars Ahaan Panday and Aneet Padda as new brand faces.
• The move aims to deepen Pepsi's connection with Gen Z audiences and reinforce its association with youth culture.
• Ahaan and Aneet are known for their natural chemistry and growing popularity, embodying a bold, unfiltered spirit.
• This continues PepsiCo's strategy of aligning with pop culture and championing young, influential talent.
• Nitin Bhandari, VP & GM, India & South Asia Beverages, stated the campaign celebrates Pepsi’s 'youthful spirit' for summer.