Tourism Malaysia Boosts India Ties with Sales Mission in Coimbatore

• Tourism Malaysia held its Sales Mission 2026 in Coimbatore, partnering with MATTA to strengthen engagement with South India's travel market.
• The mission brought together 49 Malaysian sellers and key travel partners from Coimbatore and the Kongu region.
• Led by Chairman Datuk Manoharan Periasamy, the initiative highlights Malaysia's commitment to expanding its presence in India, especially the Southern region.
• India is a crucial source market, with 1.56 million tourist arrivals in 2025, targeting 2.1 million for Visit Malaysia Year 2026 (VMY2026).
• Malaysia showcased diverse offerings including leisure, family holidays, island escapes, shopping, culture, nature, MICE, and wedding tourism.