Maval Farmer's 'Top Secret' Roses Bloom in London, Earns Crores

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News18•11-02-2026, 11:48
Maval Farmer's 'Top Secret' Roses Bloom in London, Earns Crores
- •Dilip Kale from Maval combines traditional farming with modern tech for floriculture success.
- •His 'Top Secret' red roses are in high demand, especially for Valentine's Day, exporting 7 million flowers.
- •Foreign markets pay 25-30 rupees per flower, while domestic sales fetch 18-20 rupees.
- •Modern technology, including cold storage and cold chains, ensures freshness for 15-18 days.
- •Expected turnover of 4-5 crore rupees this year, proving floriculture more profitable than traditional crops.
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