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AI Support at Swiggy and Zomato: User Frustration Explained
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AI Support Frustrates Swiggy, Zomato Users: Why Chatbots Fail Beyond Simple Issues
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Moneycontrol
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21-03-2026, 09:58
AI Support Frustrates Swiggy, Zomato Users: Why Chatbots Fail Beyond Simple Issues
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AI-led customer support on Swiggy and Zomato frustrates users, especially when issues fall outside predefined chatbot flows.
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Users like Rhea Malhotra experience 'loops' with chatbots, unable to resolve complex problems or reach human assistance.
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While only 5-10% of orders face issues, this translates to 215,000-450,000 problematic orders daily across 4.3-4.5 million total orders.
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Chatbots are effective for predictable complaints (missing items, wrong orders) but struggle with situational or nuanced problems.
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The shift to AI is driven by cost reduction, but it creates friction for genuine complaints and pushes some customers back to restaurants.
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