Bengaluru Drives Toyota's South India Sales Surge: Hybrids & Purchasing Power Key

• Bengaluru accounts for nearly one-third (31%) of Toyota's car sales in South India, driving the company's strong regional performance.
• Key factors for Bengaluru's high sales include a growing preference for hybrid vehicles, increased purchasing power, and expanding urban mobility needs.
• Toyota's self-charging hybrid technology is popular in Bengaluru, offering better mileage, lower fuel costs, and reduced emissions, especially in stop-and-go traffic.
• Policy changes like GST reductions and improved consumer confidence nationally have boosted overall car sales by 35% this year.
• Toyota also focuses on social responsibility in Karnataka, with skill development programs, school infrastructure, and employee training in Japan.

Why It Matters: Bengaluru's embrace of hybrids and rising affluence makes it Toyota's top sales driver in South India.