New BMW Alpina Variants Debut May 15: How They Differ From M Cars

• BMW to unveil new Alpina models on May 15, 2026, based on 7 Series sedans and X7 SUV.
• Debut set for Concorso d’Eleganza at Villa d’Este in Cernobbio, Italy.
• Alpina models will feature “Neue Klasse” design and technology; EV version prospects are open.
• Alpina remains a standalone brand, distinct from M series in styling and focus: opulent touring vs. performance.
• Alpina emphasizes high-quality materials, craftsmanship, high torque, and unique ZF automatic transmissions.