SUV War Heats Up: Hyundai Creta Offers Discounts as Tata Sierra Enters Fray

• Hyundai Creta, India's top-selling mid-size SUV, offers year-end benefits including an official Rs 30,000 exchange bonus in December 2025.
• Dealerships are providing additional discounts up to Rs 70,000 to clear 2025 stock, unusual for the high-demand Creta.
• Creta sold 187,968 units in CY25, nearly double its closest competitor, and is the second best-selling overall model.
• Tata Sierra has entered the market, with bookings open and strong pre-booking orders (800 per dealership).
• Experts believe Sierra is a credible threat to Creta's dominance, intensifying competition in the rapidly growing mid-size SUV segment.

Why It Matters: Mid-size SUV segment intensifies with Hyundai Creta's offers and Tata Sierra's strong entry.