WhatsApp Launches Global Status Ads, Promoted Channels, and User Controls in Updates Tab

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WhatsApp Rolls Out Global Status Ads, Promoted Channels & New User Controls

WhatsApp adds new advertising surfaces with status ads and promoted channels

S

Storyboard•27-02-2026, 17:58

WhatsApp Rolls Out Global Status Ads, Promoted Channels & New User Controls

•WhatsApp introduces global status ads and promoted channels in the Updates tab.
•New ad formats will appear with clear labels alongside regular Status updates; users can swipe past them.
•Ads and promoted channels are restricted to the Updates tab; personal chats remain end-to-end encrypted.
•Users gain controls to block or hide ads from specific businesses for a more personalized experience.
•An ad-free subscription for Status and Channels is available in select regions, with pricing varying by location.

Read Full Article on Storyboard in English

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