Groww reported a 33% quarter-on-quarter improvement in customer acquisition cost
Brand Marketing
S
Storyboard14-01-2026, 15:59

Groww Slashes Branding Spend in Q3 FY26 as Customer Acquisition Costs Plummet 33%

  • Groww's parent company, Billionbrains Garage Ventures, reduced branding expenditure in Q3 FY26.
  • Customer acquisition cost (CAC) for Groww fell by 33% quarter-on-quarter to Rs 900.
  • Despite a 26% year-on-year revenue increase to Rs 1,261 crore, net profit declined 28% to Rs 547 crore.
  • Groww's transacting user base grew 25% year-on-year to over 20 million, adding 217,000 NSE active clients.
  • Total customer assets increased by 39% year-on-year, indicating strong investor participation.

Why It Matters: Groww strategically cut branding spend while achieving significant customer acquisition cost reduction and user growth.

More like this

Loading more articles...