TCS Prioritizes AI Capability Over Immediate Revenue, Eyes Global Leadership

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CNBC TV18•20-01-2026, 16:43
TCS Prioritizes AI Capability Over Immediate Revenue, Eyes Global Leadership
- •TCS is shifting its strategy to focus on building AI capabilities and long-term value, rather than short-term revenue gains, as stated by MD & CEO K Krithivasan at WEF 2026 Davos.
- •The company aims to become the world's largest AI-led services company, backed by five strategic pillars including internal transformation, service innovation, customer solutions, and ecosystem expansion.
- •Recent acquisitions, including a $700 million deal and a partnership with TPG, are primarily for acquiring capabilities at speed and scale, not for immediate revenue boost.
- •TCS is taking a disciplined approach to reporting AI revenue, defining specific guardrails, and will continue to measure its growth.
- •AI is not expected to shrink the workforce; instead, TCS is focusing on large-scale reskilling, selective hiring, and creating a future-ready organization.
Why It Matters: TCS is strategically investing in AI capabilities and talent development to achieve long-term leadership, not quick revenue.
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