Kartik Aaryan-Karina Kubiliute Row: Social Media Foils Celebrity PR Control

• Kartik Aaryan and Karina Kubiliute's vacation photos went viral, sparking relationship rumors and public scrutiny.
• The incident highlights social media's power, making traditional PR and damage control ineffective for celebrities.
• Aaryan unfollowed Kubiliute after the pictures surfaced; netizens questioned his actions and the nature of their connection.
• 18-year-old Karina Kubiliute, a UK-based student, publicly denied being Aaryan's girlfriend, stating "I'm not his gffff!!! Lois bro."
• Aaryan previously stated he never discusses his relationships, as they tend to get "blown out of proportion" in the industry.

Why It Matters: Social media makes it impossible for celebrity PR to control rumors and personal narratives.