Demi Moore Named Kerastase Global Brand Ambassador: A New Hair Narrative Unfolds

• Actress Demi Moore has been appointed as the new Global Brand Ambassador for Kerastase, a partnership highlighting hair as identity and self-expression.
• Moore's fearless and evolving relationship with beauty, alongside her iconic career spanning decades, makes her a fitting choice for the brand.
• Known for challenging beauty conventions with various hairstyles, Moore uses her hair as a language of emotion, strength, and self-definition.
• Anjali Pai, General Manager, Kerastase India, stated that Moore embodies the brand's philosophy of hair reflecting confidence and individuality at every life stage.
• Moore expressed honor in joining Kerastase, emphasizing hair's role in carrying experiences, confidence, and individuality, advocating for authenticity.

Why It Matters: Demi Moore joins Kerastase as Global Brand Ambassador, championing hair as a symbol of identity, confidence, and authenticity.