Hypergamy: The Ancient Practice Resurfacing in Modern Dating

• Hypergamy, seeking a partner with greater wealth and status, is gaining traction, moving from a fantasy to an aspirational template.
• YouTuber Shera Seven, known as the "sprinkle sprinkle lady," is a key figure promoting hypergamy, advising women to prioritize financial gain from male partners.
• Economic factors like stagnant wages, high housing costs, and the persistent gender pay gap contribute to the appeal of hypergamy.
• The "girlboss hangover" and burnout from striving for financial independence have led some women to view wealthy partners as a more honest negotiation.
• Critics warn that financial dependence can lead to vulnerability in relationships, while supporters see it as women setting higher standards.