Instagram's 2025 India Review: Cricket, Culture, & Viral Moments Dominated

• Cricket reaffirmed its status as India's pop culture pillar, with India's Champions Trophy win, RCB's triumph, Virat Kohli's retirement, and the Indian women's team World Cup victory.
• Indian culture made global waves (Hanumankind at Coachella, SRK/Kiara/Diljit at Met Gala, Kolhapuri chappal) while global trends captivated India (Ed Sheeran, Taylor Swift's engagement).
• Nostalgia for films like Wake Up Sid and songs like “Nadaan Parinde”, alongside the lo-fi digicam aesthetic, shaped Instagram feeds.
• Individuals like the Mona Lisa girl at Mahakumbh, Ayush (croissant boy), Sonali (Rihanna makeup artist), Sudhanshu Shukla (ISS traveler), and Samay Raina kept Instagram buzzing.
• Micro-moments such as Veer Pahariya's dance, the 90-hour workweek debate, Shark Tank India 4 snippets, and 'fake wedding' parties drove endless scrolling.

Why It Matters: Instagram's 2025 India review highlights cricket, cultural exchange, nostalgia, and viral micro-moments.