SEBI bans live data for investor education, launches PaRRVA to verify returns

• SEBI will amend rules to prohibit the use of live market data in investor education materials, allowing only past data.
• The regulator launched PaRRVA (Past Risk and Return Verification Agency) to independently verify historical returns claimed by registered intermediaries.
• PaRRVA, developed with NSE and CAREEdge Ratings, aims to authenticate past performance and curb misleading return claims.
• These measures seek to strengthen transparency and reduce the impact of unverified market advice on retail investors.
• SEBI's actions follow concerns about finfluencers and a recent penalty against Avdhoot Sathe for unregistered investment advisory.

Why It Matters: SEBI's actions aim to protect investors from misleading advice and unverified claims.