Anupam Mittal Regrets Rejecting Krvvy, Calls for 'Maaro Mujhe' on Shark Tank India 5

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News18•05-02-2026, 12:22
Anupam Mittal Regrets Rejecting Krvvy, Calls for 'Maaro Mujhe' on Shark Tank India 5
- •On Shark Tank India 5, two shapewear brands, Krvvy and Invogue Fashion, secured deals with Namita Thapar and Aman Gupta respectively.
- •Krvvy, a size-inclusive women's innerwear and shapewear brand, impressed with its premium quality and a 4.4 Amazon rating.
- •Founders Anant Bhardwaj and Yash Goyal sought Rs 1.2 crores for 2% equity, valuing Krvvy at Rs 60 crore, with a year-to-date revenue of Rs 2 crores.
- •Anupam Mittal revealed he had rejected Krvvy last year when their revenue was only Rs 2-3 lakhs, expressing regret with 'Maaro Mujhe'.
- •Invogue Fashion, despite having Malaika Arora as a brand ambassador, faced criticism from Sharks regarding relatability and product finish, but still secured a deal from Aman Gupta.
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