Namita Thapar and Anupam Mittal secured a deal with Nootie. (Photo Credit: X)
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News1814-01-2026, 11:29

Shark Tank India 5: Pet Brand Founder Calls Supreme Court Stray Dog Verdict 'Harsh'

  • Shark Tank India Season 5 featured a face-off between two pet brands, Smylo and Nootie, with Nootie's founder becoming emotional during the pitch.
  • Nootie, a 27-year-old pet care brand, sought Rs 1 crore for 1.2 percent equity, while Smylo, a cat food brand, asked for Rs 68 lakh for 1 percent equity.
  • Nootie founder Akshay Mahendru, from Delhi, called the Supreme Court's stray dog verdict 'harsh' and referred to them as 'community dogs'.
  • Akshay highlighted Nootie's initiative of a Rs. 10 biscuit pack on Swiggy Instamart to feed community dogs, which was praised by Namita Thapar.
  • Despite emotional moments, Nootie secured a deal with Anupam Mittal and Namita Thapar for Rs. 1 crore for a 4 percent equity stake, plus a 1 percent royalty.

Why It Matters: Nootie, a pet brand, secured a deal on Shark Tank India 5 despite emotional pitch, after founder criticized stray dog verdict.

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