23-Year-Old Muzaffarpur Farmer Earns Millions from Year-Round Beetroot Demand

• Manish Kumar, 23, from Muzaffarpur, has achieved remarkable success cultivating beetroot on seven bighas of land.
• His beetroot is supplied across Bihar, other Indian states, and Nepal, showcasing his hard work and foresight.
• Manish shifted from traditional farming after observing high demand and market potential for beetroot.
• Beetroot cultivation allows up to four harvests from a single planting, reducing costs and ensuring continuous production.
• He uses cold storage to preserve beetroot after season, ensuring year-round supply and higher profits due to constant demand for its health benefits.