Visakha Utsavam: Andhra Pradesh Aims for Rs 500 Crore Revenue in 9 Days

• Andhra Pradesh's ambitious "Visakha Utsavam" will run for nine days, from January 24 to February 1, aiming to boost tourism.
• The festival adopts an innovative "Sea to Sky" concept, spanning Visakhapatnam, Anakapalli, and Araku Valley.
• It seeks to transform the Vizag–Anakapalli–Araku regions into India's first "Integrated Global Coastal-Hill Growth Corridor."
• Over 500 special events, 650 national/international performers, and 20 diverse locations are planned, with 10 lakh attendees expected.
• The festival is projected to generate Rs. 500 crores for the local economy and create 4,800 direct and indirect jobs.

Why It Matters: Visakha Utsavam aims to establish Visakhapatnam as a global tourism hub, generating significant revenue and jobs.