Disinherited by Grandfather, Paris Hilton Builds $300M Empire from 'Party Girl' Image

• Paris Hilton was disinherited by her grandfather from a significant portion of his $15 billion Hilton Hotels fortune.
• Her family disapproved of her reality show "The Simple Life," leading to her exclusion from the will and public perception as a 'party girl'.
• She launched her first perfume, "Paris Hilton for Women," which became a massive hit, selling 10 times more than expected.
• Leveraging her personal brand, she founded Paris Hilton Entertainment, expanding into over 29 perfumes and other ventures like DJing.
• Despite being underestimated, she built a $300 million (2500 crore rupees) empire, proving her business acumen and turning her image into a strength.

Why It Matters: Paris Hilton transformed disinheritance and public perception into a $300M business empire through sheer will.