Bessemer Leads $15M Series A for Haircare Brand Moxie

• Haircare brand Moxie secured $15 million in Series A funding.
• Bessemer Venture Partners led the round, with Fireside Ventures also participating.
• Funds will be used to strengthen R&D, expand distribution, and build teams for product, marketing, and offline retail.
• Founded in 2023, Moxie is an India-first, formulation-led haircare brand for textured hair types.
• The company achieved over Rs 100 crore in annualised revenue within two years of launch.

Why It Matters: This funding boosts a brand creating specialized haircare for Indian consumers.