Indian Smartphone Shipments Drop 7% in Q4 2025 Amid Inventory Pressure, Rising Prices

• Indian smartphone shipments declined by 7% in Q4 2025 (October-December), a period usually strong post-festive season.
• Reasons for the decline include lower-than-expected festive demand leading to unsold inventory and increased average selling prices (ASPs) due to rising component costs.
• Manufacturers faced heavy inventory post-Diwali, forcing them to cut new shipments; rupee depreciation also contributed to price hikes.
• The premium smartphone segment (above ₹30,000) continued to grow, with customers favoring better features and longer lifespans.
• 5G smartphone adoption is increasing, with companies focusing on affordable 5G models, and AI features are expected to drive future growth.

Why It Matters: Indian smartphone market saw a 7% shipment decline in Q4 2025 due to inventory and price hikes.