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40 Crore Bet on Actress Fails: Film Flops, Unable to Recover Production Costs at Box Office
Taapsee Pannu's 'Assi' Flops: 40 Crore Bet Fails to Recover Costs
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News18
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19-03-2026, 07:16
Taapsee Pannu's 'Assi' Flops: 40 Crore Bet Fails to Recover Costs
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Taapsee Pannu's film 'Assi' failed to perform at the box office despite a 40 crore investment.
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The movie, released on February 20, couldn't even recover its production costs, earning only 13 crore in India and 14.78 crore globally.
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Despite critical support, 'Assi' lacked audience interest, leading to canceled shows and single-digit earnings in its first week.
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Experts attribute the film's failure to a weak script and a complex subject that didn't resonate with the general public.
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The flop of 'Assi' is a significant setback for Taapsee Pannu as a solo lead, raising concerns for filmmakers.
Read Full Article on News18 in Hindi
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