Skyrocketing Gold Prices Devastate East Medinipur Jewelers and Traders

• Gold and silver prices have surged, making ornaments unaffordable for common people, especially in rural East Medinipur.
• Jewelry shops in Egra, Kanthi, and Patashpur are deserted, severely impacting the livelihoods of generational gold artisans.
• Lack of new orders and sales of old jewelry has led to widespread unemployment among craftsmen, causing financial distress.
• Gold traders, like Alok Kamilya from Kharai Bazar, report unprecedented low sales, forcing them to reduce staff.
• Artisans, lacking alternative skills or education, face a dire future, hoping for a drop in gold prices to revive their trade.

Why It Matters: Soaring gold prices have crippled the jewelry industry in East Medinipur, leaving artisans and traders in crisis.