Gold Jewellery: Not a Good Investment, Experts Advise ETFs.

• Experts advise against buying gold jewelry for investment, citing low returns and high additional costs.
• Only 60-70% of the jewelry price reflects actual gold value; the rest covers making charges and stones, which reduce resale.
• Investors are encouraged to opt for gold ETFs, coins, or bars for more profitable and transparent investment options.
• World Gold Council reports global gold jewelry demand weakened, with consumption down 18% year-on-year due to high prices.
• Investment in gold ETFs is rapidly growing, with holdings increasing by over 700 tons, indicating a shift to reliable alternatives.

Why It Matters: Gold jewelry is a poor investment; choose ETFs or bars for better returns.