Bollywood Can't Get Enough: The Enduring Craze of Bhojpuri Hit 'Lollipop Lagelu'

• The Bhojpuri song 'Lollipop Lagelu' has become a staple in Bollywood's off-screen culture, appearing at celebrity weddings, film sets, and private celebrations.
• Recent viral clips show Kriti Sanon and Varun Sharma dancing to it at a sangeet, and Kartik Aaryan previously danced to it at his sister's wedding.
• Hrithik Roshan also shared a spontaneous video dancing to the song with the cast of Super 30 during downtime on set in 2019.
• The song's popularity grew organically on YouTube, crossing language and regional barriers without traditional Bollywood backing.
• Pawan Singh, the singer, gained national recognition through 'Lollipop Lagelu', with his raw and energetic delivery resonating widely.

Why It Matters: Lollipop Lagelu's enduring popularity highlights regional music's growing influence and Bollywood's embrace of its infectious energy.