TMC Kicks Off 2026 Bengal Campaign: Influencers, 'Panchali' Pitch & Aggressive Drive

• TMC national general secretary Abhishek Banerjee announced the party's 2026 Bengal election campaign strategy, involving influential individuals and a "Panchali" (development narrative).
• The campaign officially launches on January 1st (AITC foundation day), with Banerjee starting his statewide tour from South 24 Parganas on January 2nd.
• Around 1,800 influencers have been identified to receive kits containing CM Mamata Banerjee's letter, a 15-year government report card, and development narrative.
• The campaign includes two programs, Banglar Samarthoner Sanjog and Banglar Samarthoner Songlap, to roll out the development narrative.
• TMC's slogan for the 2026 assembly elections is "Manbe Na Haar, Abar Trinamool Sarkar" (Won't Concede Defeat, Trinamool Rule Will Repeat).

Why It Matters: TMC launches aggressive 2026 Bengal campaign, leveraging influencers and a development narrative.