WhatsApp Rival Arattai Now on Smart TV: Video Calls & E2E Encryption

• Zoho's Arattai messaging app, a WhatsApp rival, is now available on Android Smart TVs in India.
• This allows users to conduct video calls and meetings directly from their television screens.
• Installation is via Google Play Store on Android TV, with a QR code-based login for authentication.
• The app supports Android 7+ and external webcams/microphones for enhanced meeting experience.
• Arattai now offers end-to-end encryption for personal chats, which needs to be manually enabled, similar to WhatsApp and Signal's security standards.

Why It Matters: Arattai expands to Android Smart TVs, offering video calls and new end-to-end chat encryption.