Asus Unveils AI-Powered Zenbook, ProArt, NUC at CES 2026

• Asus launched an AI-led product portfolio at CES 2026, integrating AI across personal, edge, and enterprise computing devices.
• New products include Zenbook DUO, Zenbook A16, ProArt GoPro Edition, and NUC 16 Pro, all featuring AI-focused upgrades.
• The strategy focuses on Workspace AI, Creator AI, and Everyday AI, catering to professionals, creators, and mainstream users.
• Key innovations include the MyExperti platform for secure AI-powered productivity and the UGen300 USB AI Accelerator for edge AI.
• New devices like the ProArt GoPro Edition and V400 AiO highlight collaboration and Copilot+ PC features for enhanced user experience.

Why It Matters: Asus positions AI as a core layer across its product ecosystem, enhancing productivity and user experience.