Thailand's capital, Bangkok, has emerged as the top choice for Gen Z. It balances affordability, vibrant culture, exciting nightlife, and a high standard of living. According to survey rankings from Time Out, the top cities for Gen Z to live in 2025 have Melbourne in the second spot, climbing two places from its previous ranking. Cape Town rounds off the top three in the Gen Z-specific ranking. (Image: Canva)
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CNBC TV1804-01-2026, 10:00

Bangkok Tops Global Tourist List: Historic Charm Meets Modern Buzz

  • Bangkok is the world's most visited city with 30.3 million international arrivals in 2025, according to Euromonitor International.
  • Its appeal stems from a unique blend of historic temples, vibrant street life, world-class cuisine, shopping, and its role as a gateway to Southeast Asia.
  • Key attractions include the Grand Palace, Wat Phra Kaew, Wat Arun, Chatuchak Weekend Market, and diverse culinary scenes.
  • The city offers a striking contrast between ornate royal sites and modern malls, skyscrapers, and lively nightlife districts.
  • Best time to visit is during the cool, dry season from November to February for comfortable outdoor exploration.

Why It Matters: Bangkok's unique blend of ancient heritage and modern attractions makes it the world's top tourist destination.

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