₹25 LPA Job to Swiggy Rider: Man's Cloud Kitchen Plan Shocks Family

• A man quit his ₹25 LPA job to work as a Swiggy/Rapido delivery rider.
• His family, especially his parents, were upset due to his upcoming marriage and recent car purchase.
• He made the career shift to conduct ground-level market research for his planned cloud kitchen business.
• By working as a delivery partner, he aimed to understand food trends and identify profitable items for his venture.
• The decision received mixed reactions but was widely praised online for his entrepreneurial spirit and practical approach.

Why It Matters: This story exemplifies innovative market research for aspiring entrepreneurs.