Chinese Woman's Pig-Slaughtering Invitation Goes Viral, Leads to "Lucky Earth" Sales

• Daidai, a 23-year-old from Chongqing, invited online strangers to help slaughter pigs for a traditional feast.
• The event on January 11 attracted around 1,000 visitors, for whom 500 kg of rice was cooked, with the local government providing extra pigs.
• Daidai gained over two million social media followers, but the sudden fame and continued presence of strangers overwhelmed her.
• Clumps of soil from her home are being sold online as "prosperity soil" or "lucky earth" for up to US$130 per 50 grams.
• Sellers claim the earth is consecrated by Daidai and promise videos as proof, though village officials deny anyone sneaking earth.

Why It Matters: A Chinese woman's viral pig-slaughtering invitation led to unexpected fame and the bizarre sale of "lucky earth" from her home.