Diageo India CEO Praveen Someshwar Joins Storyboard18 Awards Grand Jury

• Praveen Someshwar, MD and CEO of Diageo India, joins the Grand Jury for the inaugural Storyboard18 Awards for Creativity.
• The awards aim to celebrate creative brilliance, cultural, and strategic impact in advertising and media.
• Categories span traditional advertising, digital innovation, design craft, purpose-driven campaigns, AI, gaming, and influencer collaborations.
• Submissions will be judged on originality, cultural resonance, strategy, and measurable impact for work released in 2025.
• Someshwar's diverse background in consumer goods, media, and beverages brings a business-oriented perspective to judging creativity.

Why It Matters: Diageo India CEO Praveen Someshwar joins the Storyboard18 Awards jury, bridging corporate leadership with creative recognition.