Sony Pictures Networks India Realigns Leadership, Consolidates Revenue for Growth

• Sony Pictures Networks India (SPNI) announced a leadership realignment to become a content-first, platform-agnostic, multi-lingual entertainment company.
• The restructuring aims to strengthen content ownership, accelerate collaboration between TV channels and Sony LIV, and unify monetisation across linear and digital platforms.
• Key appointments include Nachiket Pantvaidya for SET, Sony Marathi, and movie production; Ajay Bhalwankar for Sony SAB, movies cluster, FTA, and infotainment; Rajaraman Sundaram for southern regional expansion; and Ambesh Tiwari for Sony AATH and kids' business.
• Rajesh Kaul will lead the integrated revenue engine as Chief Revenue Officer, consolidating advertising sales, distribution, sports, and international business.
• The overhaul follows a workforce reduction of about 10% (120 employees) and an internal audit by Boston Consulting Group (BCG) for cost rationalisation.

Why It Matters: SPNI is restructuring its leadership and revenue streams to drive growth in a unified linear and digital model.