Inega, The Artists Project Merge to Form Unified Artist Management Powerhouse

• Talent management firms Inega and The Artists Project (TAP) announced a strategic merger.
• The alliance creates a unified artist management entity spanning fashion, entertainment, advertising, and digital culture.
• Aims to combine institutional knowledge, industry networks, and commercial frameworks for long-term artist representation.
• Inega's Ankit Mehta and TAP's Aashna Bainik emphasize continuity, structure, and building at scale.
• Combined roster includes top directors, photographers, stylists, actors, and models like Rohan Shrestha and Edward Lalrempuia.