India's Luxury Market Shifts: Purpose-Driven Wealth Redefines Affluence

Business
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CNBC TV18•16-01-2026, 20:19
India's Luxury Market Shifts: Purpose-Driven Wealth Redefines Affluence
- •India's luxury market is projected to exceed $85 billion by 2030, driven by a shift from material possessions to experiential and purpose-driven wealth.
- •The Kotak Private Luxury Index 2025 (KPLI) tracks price changes across 12 luxury sectors, revealing a 6.7% compound annual growth rate since 2022.
- •Health and wellness expenditures are growing at 14.3% annually, reflecting a demand for immersive, personalized experiences over basic fitness.
- •Luxury housing shows 10.8% annual growth, with demand focused on privacy, permanence, and amenity-rich ecosystems, making space a key luxury.
- •The KPLI highlights a post-pandemic mindset among ultra-HNIs, prioritizing enrichment, longevity, and meaningful experiences, moving towards ESG and impact investing for legacy building.
Why It Matters: India's luxury market is evolving, with the wealthy prioritizing purpose, wellness, and experiences over mere possessions.
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