It shows how people shopped on the app through the year. (Representative Image)
Business
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News1831-12-2025, 16:24

Zepto Delivers in 48 Seconds: 2025 Trends Reveal India's Quick Commerce Boom

  • Zepto's 2025 data shows quick commerce deeply integrated into daily Indian life, with a record 48-second delivery.
  • Users opened the app over 34.6 billion times, and delivery partners traveled 2.45 billion km, saving customers Rs 17,000 crore.
  • Notable orders include a Rs 1,89,900 single order in Mumbai and a user making 5,894 deliveries in a year.
  • City-specific trends: Bengaluru bought tech and wellness; Mumbai, drinks and staples; Delhi NCR, daily needs; Hyderabad, traditional and modern.
  • Unusual pairings like coffee with melatonin gummies, and snacks with condoms highlight diverse consumer habits.

Why It Matters: Zepto's 2025 data highlights quick commerce's massive growth and diverse impact on Indian consumer habits.

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