Rhea Chakraborty's clothing brand, Chapter 2 Drip, targets the middle-class market.
Movies
N
News1810-12-2025, 10:37

Rhea Chakraborty: From Bollywood to Rs 40 Cr Business in 1 Year

  • Rhea Chakraborty transitioned from Bollywood to entrepreneurship, building a Rs 40 crore business in one year.
  • Her clothing brand, Chapter 2 Drip, launched online in August 2024 and opened its first offline store in Bandra in June 2025.
  • The venture was motivated by her departure from acting after legal battles and intense media scrutiny following Sushant Singh Rajput's death.
  • Chapter 2 Drip secured Rs 1 crore in seed funding and targets middle-class consumers with items like denim at Rs 5,500 and T-shirts at Rs 2,290.
  • Chakraborty uses her podcast to market the brand, attract investors, and share her vision, contributing to its rapid growth.

Why It Matters: It offers inspiration for career pivots and entrepreneurial success despite challenges.

More like this

Loading more articles...