Aman Gupta Invests Rs 2 Crore in Loss-Making Mama Nourish on Shark Tank India 5

• boAt's Aman Gupta made his 20th investment on Shark Tank India 5, totaling Rs 20 crores.
• He invested Rs 2 crore in Mama Nourish, a Mumbai-based loss-making snacking brand founded by Usha Shrotriya, Yash Parashar, and Kunal Goel.
• Mama Nourish, which launched its first product in 2024, offers preservative-free snacks based on age-old recipes.
• Despite initial praise for taste, judges were concerned by the brand's declining revenues and an EBITDA of minus Rs 2.2 crore.
• Aman Gupta negotiated a deal of Rs 2 crore for 20% equity, emphasizing the need for guidance and focus for the struggling brand.