UPSC Interview Question: What is Pink Tax? Unpacking Gender-Based Price Discrimination

• Pink Tax refers to the additional price charged to women for personal use items, often higher than similar products for men.
• It's a marketing and pricing strategy, not a government tax, justified by companies as 'female marketing' due to packaging or fragrance.
• Examples in India include women's razors being 30-40% more expensive and girls' toys costing more than boys' toys.
• Studies show Indian women spend 15-25% more on similar quality products, with differences up to 40% in some categories.
• Understanding Pink Tax is crucial for UPSC exams, testing knowledge on social issues, gender equality, and economic discrimination.