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Katihar Launches New Employment Model: Jeevika Didis' Homemade Food Now Available via App in Bihar
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Katihar Pioneers 'Employment Model': Jeevika Women's Homemade Food Goes Digital on Swiggy, Zomato
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News18
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13-03-2026, 12:23
Katihar Pioneers 'Employment Model': Jeevika Women's Homemade Food Goes Digital on Swiggy, Zomato
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Bihar CM Nitish Kumar launched a new 'employment model' in Katihar on March 12 during his Samriddhi Yatra.
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Jeevika women will now sell their homemade food through online platforms like Swiggy and Zomato.
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The initiative aims to boost income for rural women and provide clean, nutritious home-style food to customers.
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Women will receive training in packaging, hygiene, and online ordering, with Jeevika providing technical support.
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Starting in Katihar, the model plans to expand statewide, connecting rural kitchens to digital platforms for a self-reliant Bihar.
Read Full Article on News18 in Hindi
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