Mother-in-law Daughter-in-law Duo Earns ₹4-5 Lakh Annually from Flower Business in Sitamarhi

• A mother-in-law and daughter-in-law duo in Bathnaha block, Sitamarhi, has achieved financial independence through flower cultivation.
• By joining Jeevika, they started modern flower farming on limited land, generating an annual income of ₹4-5 lakh.
• In addition to flowers, they cultivate green vegetables like gourds, okra, and ridge gourd, diversifying their income sources.
• Daughter-in-law Ruby Devi, a Community Mobilizer for Jeevika, inspires other village women towards self-employment and government schemes.
• Their success story serves as an inspiration for rural women, demonstrating how collective effort and Jeevika support can lead to prosperity.

Why It Matters: A Sitamarhi duo transformed their rural economy, earning ₹4-5 lakh annually from flower farming with Jeevika's support.