Sitamarhi Hosts Swadeshi Mela Dec 22-29: Boost for Self-Reliant India & Local Artisans

• Swadeshi Mela to be held in Sitamarhi from December 22 to 29 at SRK Goenka College.
• Aims to promote 'Atmanirbhar Bharat' and 'Vocal for Local' initiatives.
• Features indigenous products from Khadi, MSME, ODOP, Self-Help Groups, FPOs, and startups.
• Provides a direct market for local artisans and entrepreneurs, showcasing diverse cultural traditions.
• Bihar's Deputy CM Vijay Sinha to inaugurate; includes cultural programs, folk art, and traditional cuisine.

Why It Matters: Sitamarhi's Swadeshi Mela promotes local products, culture, and self-reliance, boosting the economy.