Noida Transforms into Luxury Real Estate Hub, Attracting HNIs and NRIs

Property
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News18•15-01-2026, 12:18
Noida Transforms into Luxury Real Estate Hub, Attracting HNIs and NRIs
- •Noida, once known for affordable homes, is rapidly becoming a luxury and branded residential projects hub due to growing employment, infrastructure, and changing lifestyles.
- •High Net-worth Individuals (HNIs), Non-Resident Indians (NRIs), and business-class buyers are now preferring Noida over Mumbai, Delhi, or Gurugram for luxury properties.
- •Major developers like Gulshan Group, M3M India, and Smartworld Developers are launching branded residences, with collaborations including Jacob & Co., Taj Hotels, and Elie Saab.
- •Apartment prices in these luxury projects range from 9 crore to 25 crore rupees, targeting buyers seeking brand value, exclusive lifestyles, and long-term investment.
- •Noida's appeal is boosted by expressways, metro connectivity, Noida International Airport, IT parks, and relatively affordable prices compared to Gurugram and Mumbai.
Why It Matters: Noida is emerging as a prime luxury real estate destination, drawing affluent investors with high-end projects and strong growth prospects.
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