Sarjapur Road: Bengaluru's Premium Housing Hotspot; NBR Group Posts Rs 175 Cr Sales

• Bengaluru's Sarjapur Road is emerging as a premium housing hotspot, with NBR Group recording Rs 175 crore in sales for its 'NBR Soul of the Seasons' project.
• The eastern corridor of Bengaluru saw an upward trend in premium housing demand during October–December 2025.
• Average apartment values in Bengaluru's residential market rose 8–12 percent year-on-year in 2025, with core technology corridors like Sarjapur Road outperforming city averages.
• Premium projects on Sarjapur Road command prices between Rs 7,000–Rs 10,000 per sqft, higher than the citywide average of Rs 6,000–Rs 7,000 per sqft.
• 'NBR Soul of the Seasons' offers 594 units, with prices starting from Rs 1.64 crore, featuring sustainability-oriented design and large open spaces.

Why It Matters: Sarjapur Road is a booming premium housing market in Bengaluru, driven by strong demand and infrastructure.