Smartphones, TVs, Laptops to Get Up to 8% More Expensive: Brace for Price Hikes!

• Prices of smartphones, TVs, and laptops are expected to increase by 4-8% in the next two months, following a 21% rise in November-December.
• The surge is driven by increasing demand for memory chips due to AI and high-performance computing, leading to chip price hikes.
• Memory chip prices, which rose 50% last quarter, are projected to increase by another 40-50% this quarter and 20% in April-June.
• Some brands like Vivo and Nothing have already raised prices by Rs 3,000-Rs 5,000, while Samsung is reducing cashback and discounts.
• Industry experts warn of a potential 10-12% decline in the smartphone market, especially for devices under ₹20,000, due to these price increases.

Why It Matters: Consumers face significant price increases for electronics due to rising memory chip costs and AI demand.