Asus PCs to Get Pricier from Jan 2026 Amid Memory Shortage

• Asus plans to increase PC prices starting January 5, 2026, according to industry sources cited by TrendForce.
• The price hike is driven by a staggering 200% rise in DDR5 RAM prices and high demand for memory chips for AI data centers.
• Existing stock depletion is expected to impact the market in 3-6 months, but Asus is acting earlier than this timeline.
• The increase will affect select products, particularly budget PCs and premium AI laptops, making them more expensive.
• Consumers may face higher costs or need to delay upgrades; other brands like HP have also warned of price hikes.

Why It Matters: Asus to raise PC prices from Jan 2026 due to memory chip demand and DDR5 RAM cost surge.